As a (freelance) Content Manager for Nairobi-based travel startup Charlie's Travels, I'm responsible for all outgoing content, both textual as audiovisual. One of the big tasks for the Content & Marketing team is the expansion of 'CT', from a student travel agency to a responsible, grown-up travel agency for off the beaten track trips to Eastern and Southern Africa.
Charlie's Travels has already organized lots of trips for families over the past few years, but it's the student image that sticks. That's why our content team member Yuri made a kick-ass new video of an off the beaten track trip that Sido and Saskia and their grown-up children made through Kenya!
The video above marks the kick off of Charlie's Travels video campaign, which we're pushing on Facebook, where the vid already reached over 22k people. Check out the Charlie's Travels Facebook page or the site's blog page if you'd like to see more unique content, made by my colleagues and me.